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This season, the whimsical imprint made its debut on the New York Mens Day stage, with a collection titled Prologue. Establishing brand pillars through an abstract autobiography of its designer, Jimmy Alexander, the label made a memorable introduction to the industry with a loud, arty and youthful wardrobe

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By the mid to late 1960s, the influence of mod fashion was clear, as brides opted for shorter hemlines like tea length and even mini dresses a huge departure from the floor-length gowns of previous decades

We often see that intricate beaded evening dresses are the preferred choice for events involving photography and bright lights