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EAN: 9780170108102
EAN: 9780357855119
Author(s): John C
The author outlines workable steps for creating a cooperative
Marketing Management Victoria Curriculum EAN: 9780170108102Author(s): Dawn Iacobucci Gain an understanding of the vibrant, challenging environment facing marketers today as Iacobucci's MARKETING MANAGEMENT, 6E presents an intriguing, guiding framework that clearly illustrates how core concepts fit together. This updated and complete overview of marketing management uses a captivating style and engaging presentation that you will actually enjoy reading. Learn how to make meaningful decisions and construct
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