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(Contributed by Joe Parker [1952-2018], historian of 19th century and early-20th century small tobacco companies.) After a mans heart When smokers find out the good things Chesterfield gives them Nothing else will do! Advertisement by Liggett & Meyers Tobacco Company LIFE Magazine 1937 After a mans heart Front and back covers of the New York State Journal of Medicine May 1, 1937 Inhale to y our h ea rts c onten t! Magazine advertisement for P

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This packaging style is highly durable and provides easy product access for the buyer

To downplay that inconvenient fact, tobacco companies spend huge amounts of money to convince people to either start smoking, or switch to their brand